Craig Cowdrey on the Burnout Crisis Facing Frontline Workers

Craig Cowdrey is the co-founder and CEO of Sonder, a platform connecting its members with medical, wellbeing and personal safety support. He joins the podcast to discuss the burnout epidemic among healthcare workers and what it means to provide care to the carers.

This episode explores: 

• The mental toll and physical threats faced by frontline workers
• Why executives need to take employee wellbeing seriously
• How Sonder deploys its own first responders in emergency situations – like the Westfield Bondi Junction attack
• The ‘trojan horse’ strategy for delivering health and wellbeing interventions
• Advice from his military career about keeping calm during crisis

Follow Craig on LinkedIn and find out more about Sonder. For more on Grin + Bare It or to share feedback, follow the show on TikTok and Instagram or our host Cale Donovan on LinkedIn.